Copywriter & Conceptualiser

Copywriter & Conceptualiser

Boomlet is looking for a copywriter  conceptualiser with minimum 2 years of work experience. If you have a knack for writing engaging and attention grabbing social media content, copies , hashtags, and if you know how to translate a brand’s communication to their audiences then let’s get in touch!


  • Work with the Influencer marketing and social media team for developing concepts & generating content  copies .
  • Interpret and write clean, attractive, and engaging content/copies as per campaign and brand guidelines
  • Identify customers’ needs and gaps in our content and recommend new topics
  • Be the voice for brand(s) and it’s community across social media platforms
  • Actively participate in meetings and debriefing sessions
  • Collaborate with the design team to bring the content to life.
  • Edit and proofread every copy that goes from our and our brands social media pages
  • Work closely with community manager and management team
  • Get content ready in advance as per social media calendar and ensure dissemination on time
  • Experience in writing website blog articles
  • Skills to write and generate content for seeding activity
  • Skills to write corporate Press Release
  • Ensure all-around consistency (style, fonts, images and tone)
  • Keep abreast of digital campaigns by brands and competitors vis news portals  & Social media handles
  • Keeping abreast of cultural and social media trends 
  • Spend time in upgrading yourself on consumer psychology
  • Avid reader 


  • Bachelor’s degree or above in mass media, english, journalism or related field
  • 2 years of copywriting experience in social media marketing.
  • Knowledge of social media i.e. facebook, Instagram, twitter, YouTube, Snapchat (additional platforms will be a bonus)
  • Use of keyword research and use SEO guidelines to increase traffic 
  • Excellent  verbal and written communication
  • Time management & project management
  • Excellent interpersonal and relationship building
  • Knowledge of blog writing and other long formats
  • Use of Ms office (excel, word & Powerpoint.

Job Location: Jogeshwari (west), Mumbai
Commitment: Full time
Reporting to: Director/Head of Department
Reportee: Media Managers, Strategists and Interns
Apply here or drop an email on with the subject – ‘Application for Team
Leader-Post – (Your name).